• Why is consistency the key to real estate success?,Darryl Davis

    Why is consistency the key to real estate success?

    As you well know, there are so many classes on how to succeed in real estate — how to make the perfect phone call, how to master self-promo and marketing, how to door-knock without being awkward, how to write killer scripts, negotiate better offers or dominate social media. All of those are fine and

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  • What makes personal PR a game-changer for real estate agents?,Juliet Clapp

    What makes personal PR a game-changer for real estate agents?

    For decades, real estate marketing revolved around the property—glossy images taken by professional photographers became the norm, followed by videography and aerial drone images, 3-D tours and compelling storytelling. While these remain essential to effective property marketing, the agent’s persona

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  • Sun West files new lawsuit against FNB over reverse mortgage repurchases,Flávia Furlan Nunes

    Sun West files new lawsuit against FNB over reverse mortgage repurchases

    Sun West Mortgage Co. (SWM) has filed a lawsuit against First National Bank of Pennsylvania (FNB) for failing to repurchase two reverse mortgages worth more than $850,000 from Fannie Mae, alleging a breach of a 2017 settlement agreement. The case involves reverse mortgages transferred from a bank ac

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